http://designbywhatmatters.com

Benjamin Moore's new innovative, interactive online tool utilizes social data, lifestyle information and style preferences to help consumers design rooms and color palettes inspired by what matters to them. Get started right away with a favorite image and by answering a few fun and simple questions - and then share your design creations on your social channels, like Pinterest and Facebook, using #BenjaminMoore and #DBWM.

Awarded FWA site of the day and mobile site of the day.